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Wednesday, October 7, 2009

How Lawson's Came to Japan

California Bob writes:
I've been wondering about this since I saw those familiar "blue milk jug" signs in Tokyo. Remember the TV jingle? "Get that juice up to Lawson's... in forrr-tyyy hours"
Well, no, not really, but I missed a lot of the 70's, and I didn't know about the "blue milk jug" signs in Tokyo either. For all you non-Ohioan's, Lawson's was a convenience store chain in Ohio many moons ago.


The Wikipedia article details all the players in the game of corporate buyouts that led to Lawson's being in Japan. Along the way, one of the players was Alimentation Couche-Tard which my feeble French thinks has something to do with digestion and sleeping late, but which supposedly translates as "Night Owl".

And for those of you who are from Ohio, here's a Blast From The Past, at least those of you who still have some memory cells.


Lawsons Big-O Orange Juice Commercial (1970's)


Update June 2016 replace missing pictures.

1 comment:

Chris Sobieniak said...

Here's a new commercial, featuring the look of the stores as they appeared in the late 70's up to the Dairy Mart purchase in '84...
http://www.youtube.com/watch?v=TcysLS6zNJE